Compete C pHactor is called “complete” because it is formulated to mimic nature. Meaning, our Complete C pHactor formulation uses the WHOLE fruit’s contents as opposed to many competitors that use only citrus fruit. Therefore, it gives the customer the full benefit of “eating” the whole fruit. Try using the following analogy with the customer to really drive home this point: If you hand squeeze an orange, Vitamin C comes out. Everything Else left in your hand (skin, seeds, pulp) which is where the Bioflavonoids reside.